feather

Branding & Package Design

Feather is a reusable cotton menstral cloth pads specially designed to provide comfort and sustainability through eco-friendly materials that is washable.

Most products do not use sustainable materials on pads, and part of their packages are plastic. None of the products use environmentally friendly material on pad wrappers.  Feather promote sustainability through eco-friendly packaging.

Feather products are made from cotton materials which take care of both consumers and the environment.

- Collaboration with Emily Li




Brand Positioning:


  • Introducing a new option of a healthier and safer option
  • Reusable and environmental friendly 
  • Reusable cotton fabric pads will be more cost effective in the long term compared to the existing competitors.








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